Position: Fan Experience Coordinator - CLTFC
Department: Marketing
Reporting Relationship: Reports to Senior Director, Marketing - CLTFC
Status: Full-Time (Exempt)
About Charlotte FC
Charlotte Football Club is the Major League Soccer Club in the Carolinas. The Club's mission is to be a unifying force that is bigger than one city and encourage a sense of belonging through a progressive, collective, and ambitious approach that guides efforts on and off the pitch. CLTFC is committed to driving growth through the sport and community outreach. Charlotte FC is owned by David Tepper and is a part of Tepper Sports & Entertainment, which also includes Bank of America Stadium and the Carolina Panthers. For more information, visit CharlotteFootballClub.com.
Position Summary
The Fan Experience Coordinator is responsible for creating and managing the relationships with Recognized Supporter Groups and all Charlotte FC fans to ensure CLTFC matchdays represent the most impressive matchday atmosphere in MLS. In this position, the coordinator will play an integral role in increasing strategic fan loyalty and growth by working directly with the groups and the general fanbase to organize and mobilize ahead of matchdays - both home and away - throughout each season. By establishing a regular cadence of meetings and interactions with groups and fans and investing time in understanding every aspect of fans' ongoing experience with the Club, the ideal candidate will strive to make Charlotte FC and its fanbase the most active and well-respected unified fanbase in the league.
Primary Responsibilities
* Serve as the liaison for Charlotte FC Recognized Supporters Groups and all fans across the Carolinas and beyond
* Schedule and manage bi-weekly meetings with supporters group leaders to ensure that matchday roles and responsibilities are clear
* Drive awareness and affinity for the CLTFC brand and ideate opportunities for the Club to break through in local and national conversation - both in the soccer world and culturally relevant moments
* Amplify the voice of the fans by facilitating and strengthening the relationship between fans and the front office through regular meetings with Club leaders
* Contribute to creative development and multiplatform fan marketing which elevates brand perception, cultural connection and fan engagement
* Promote and attend special events and functions to represent the CLTFC fanbase
* Prioritize enhancing the matchday atmosphere by working with supporters and internal department leaders to create new moments that resonate with all fans
* Research other teams, leagues and brands that have best-in-class relationships with their fans and find ways to engage new audiences
* Coordinate and participate in community service activities on behalf of the Club and with Recognized Supporters Groups
* Monitor and track fan sentiment of CLTFC and assist analytics and marketing teams on how to best utilize those insights
* Collaborate with the production and entertainment teams to find make the fan experience accessible and enjoyable to all
* Lead the Visting Supporters Groups communications and meetings for any MLS or other opponents
* Travel to most CLTFC away matches with traveling fans and Supporters Groups members
* Other duties assigned as necessary
Minimum Qualifications
* Must be willing to travel
* Must be able to work within a team atmosphere, in non-traditional settings, and work non-traditional hours including nights, weekends, and holidays
* Must pass pre-employment screenings
Qualifications, Skills and Education Requirements
Preferred Qualifications
* Bachelor's degree in marketing, sports, business management, communications, or related field
* Minimum 4+ years of progressive experience
* Knowledge of professional soccer, particularly Major League Soccer
* Understanding of Supporters culture in soccer
* Sports & entertainment, property, or agency experience
* Bilingual or multi-lingual skills
Leadership, Work Ethic, and Culture
* Strong leadership skills and business acumen.
* Exhibits a team-oriented approach, always prioritizing team above self.
* Demonstrates commitment to the organization's vision, mission, and core values.
* Projects a positive image as well as inspiring trust and credibility with stakeholders.
* Demonstrates ability to adapt and adjust to changing needs of the business while demonstrating a positive attitude.
Judgment, Decision-Making and Sense of Urgency
* Demonstrates exceptional judgment in carrying out duties.
* Demonstrates strategic thinking capabilities.
* Able to clearly define complex issues; identifies and discusses potential solutions with key stakeholders; shapes opinions and works to build consensus as appropriate; uses broad knowledge and common sense.
* Acts with purpose and urgency in making timely recommendations and decisions.
Communication
* Communicates clearly and effectively; possesses excellent interpersonal skills.
* Keeps leadership informed of important issues/aspects of the marketing performance.
* Uses effective communication tactics regarding the manner of communication, tone, and channel in all circumstances.
* Embraces an inclusive style of communication; actively listens and acknowledges conflicting points of view and treats all points of view with respect.
Work Environment
This job operates mostly in an office environment and outside in a stadium facility at times which may include inclement weather conditions. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. Some travel may be required to away games or for other business purposes.
Charlotte FC is an equal opportunity at-will employer and do not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation, or national origin.