Marketing Specialist

Is it surprising to hear that a financial institution of 1.5 million members and over $30 billion in managed assets say that success comes from focusing on people, not profits?

Our "people helping people" philosophy has guided us since 1935, driving our deep commitment to serving our members, communities, and each other. When you join our team, you become part of a purpose-driven organization where your work makes a real difference.

While we're proud of our history, we're even more excited about our future. With business and technology transformation on the horizon, there's never been a better time to be part of BECU.

PAY RANGE

BENEFITS

Employees and their eligible family members have access to a wide array of employee benefits, such as medical, dental, vision and life insurance coverage. Employees have access to disability and AD&D insurance. We also offer health care and dependent care flexible spending accounts, as well as health savings accounts, to eligible employees. Employees are able to enroll in our company's 401k plan and employer-funded retirement plan. Newly hired employees accrue 6.16 hours of paid time off (PTO) on a per pay period basis based on hours worked (up to a maximum of 160 PTO hours per year) and receive ten paid holidays throughout the calendar year. Additional details regarding BECU Benefits can be found here.

IMPACT YOU'LL MAKE:

As a Marketing Specialist at BECU, your work will be central to shaping and driving our marketing efforts. By bringing your creativity and strategic insights to the table, you'll have the opportunity to make a significant impact in the way we engage with our members, grow our brand, and contribute to the credit union's success. Your ability to manage projects, develop impactful marketing strategies, and collaborate across teams will help evolve BECU's presence in the market and influence the future of our products and services. Together, we'll drive growth, create meaningful connections with our community, and shape the future of financial services.

WHAT YOU'LL DO:

• Marketing Plan Development: You'll create and execute marketing plans that align with BECU's goals. Your strategic approach will ensure our marketing efforts hit the right note with members and prospects.
• Project Coordination: You'll manage multiple moving pieces, from drafting project briefs to scheduling and coordinating with teams across the organization, making sure all aspects of each marketing project run smoothly and efficiently.
• Brand Evolution: By working with marketing teams and stakeholders, you'll help evolve the BECU brand and introduce it to new audiences. You'll be the key point of contact for marketing segments, ensuring we stay relevant and innovative.
• Market Trend Analysis: You'll dive deep into market trends, conducting research to identify opportunities and make data-driven recommendations that will enhance the effectiveness of our marketing strategies.
• Budget & Vendor Management: You'll manage promotional budgets and vendor relationships, ensuring we maintain brand integrity and stay within financial parameters while achieving marketing goals.
• Campaign Performance Evaluation: By evaluating market reactions and analyzing advertising performance, you'll help adjust strategies to improve outcomes, making sure BECU's campaigns consistently hit the mark.
• Event Representation: You'll represent BECU at trade events and informational activities, promoting our brand and forging connections with potential partners and the community.
• Member Feedback Integration: You'll stay on top of member feedback, ensuring our marketing programs evolve based on what matters most to our members and how we can better serve them.
• Advertising Compliance: You'll ensure all marketing and advertising activities meet legal and regulatory standards, adhering to both national and state compliance requirements.
• Other Duties as Assigned: Flexibility is key, and you'll be ready to step into other responsibilities as needed to support BECU's overall marketing initiatives.

This isn't just about ticking off tasks on a list. It's about making a significant, positive change in BECU's journey, where your contributions are valued, and your growth is continually fostered.

WHAT YOU'LL GAIN:

• A meaningful role where your contributions directly impact BECU's growth and success.
• Opportunities to collaborate with cross-functional teams and gain exposure to various facets of the business.
• A dynamic work environment that values innovation, creativity, and fresh ideas.

QUALIFICATIONS:

Minimum Qualifications:

• Bachelor's degree in Marketing, Business Administration, or Communications required, or equivalent work or education-related experience.
• Minimum two years of marketing experience in a business environment required.

Desired Qualifications:

• Experience successfully negotiating contracts and managing partnership agreements.
• Project management skills, with a strong service focus and ability to manage multiple projects and deliverables.
• Technical proficiency with Microsoft Office products.
• Analytical and problem-solving skills.
• Knowledge of brand and its relation to positioning, marketing strategies and tactics.
• Strong verbal and written skills required to effectively communicate in the English language.
• Ability to set and achieve project related goals that support overall marketing strategies required.

JOIN THE JOURNEY

Ready to make an indelible impact? Eager to be a part of a collaborative and innovative team where your ideas and contributions don't just fill a role, but fuel the growth and success of BECU? This is more than a job - it's a chance to elevate your career, skills, and future, all while contributing to the robust technological landscape of BECU.

Embrace the opportunity to grow with us. Apply now, bring your expertise to the table, and let's achieve excellence together at BECU. Your journey of influence, innovation, and impactful contribution starts now.

#BECU #YourGrowth #BECUJourney

BECU is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status.