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Web Content Specialist

KeyBank
United States, Ohio, Brooklyn
Apr 21, 2025

Location:

4910 Tiedeman Road - Brooklyn, Ohio 44144

About the Job

Manage and execute webpage updates, using the website CMS to create and revise webpages on Key.com. The key objective of this role is to collaborate with team members and project requestors to confirm requirements, implement web page content requests, imagery, links and functionality while adhering to site, template and W3C standards.

ESSENTIAL JOB FUNCTIONS

  • Create new webpages and/or edit existing pages within the content management system, Adobe Experience Manager
  • Setup vanity URLs and redirects to ensure proper access to content
  • Collaborate with partners within user experience, design, project management, marketing technology, analytics, product management and compliance
  • Provide feedback on tasks, timing, and availability
  • Proactively meet with partners to advise, schedule, and manage projects and content updates for key.com
  • Support marketing campaigns and promotions with appropriate landing pages for paid search, direct mail, email, social media, and online banking offers
  • Determine possible solutions, create requirements, and gather information leveraging people within Key or partner agencies

REQUIRED QUALIFICATIONS

  • Bachelor's Degree or equivalent experience preferred in web development, marketing or related field
  • Minimum 2 years previous work experience in website management and/or digital marketing field
  • Experience with web content management systems
  • Proven ability to recognize and edit effective web content with an understanding of basic HTML to create compelling online experiences
  • Understanding of web marketing concepts including search engine marketing, search engine optimization, knowledge of industry online best practices and web standards
  • Cultivates and thrives in a creative, energetic, innovative and exciting environment
  • Ability to effectively manage and execute numerous projects simultaneously with minimal supervision
  • Ability to take initiative, negotiate effectively and build productive relationships with business partners
  • Effective verbal and written communicator, able to communicate with a variety of audiences and management levels, and translate business requirements into technical requirements
  • Ability to work both independently and as a member of a team
  • Strong attention to detail

EQUIPMENT USED

PC, telephone, multiple MS Office and web-based applications, remote access software

TRAINING REQUIRED

Training will consist of on the job activities with the direction of management. Additional formal training will be provided as required to maintain or enhance performance and professional development.

This will be a Hybrid role , will require the candidate to be in office 3 days a week.

Key has implemented a role-based Mobile by Design approach to our employee workspaces, dedicating space to those whose roles require specific workspaces, while providing flexible options for roles which are less dependent on assigned workspaces and can be performed effectively in a mobile environment. As a result, this role may be mobile or home based, which means you may work either at a home office or in a Key facility to perform your job duties. If located near a KeyBank location, the position in the future may work partially from a Key facility. If not located near a Key facility, team will consider remote workers

Job Posting Expiration Date: 04/28/2025 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.

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