New

Social Media & Content Specialist - Year Round

Deer Valley Resort
401(k)
United States, Utah, Kamas
Jun 29, 2025
Year Round Classic, consistent quality from a winning team! Deer Valley Resort is nestled in the Wasatch Mountains of Utah, in the historic mining town of Park City which has evolved into an exciting and diverse mountain ski town. Our staff consists of locals, transplants, seasonal workers from all 50 states and international students from around the globe. We are a diverse workforce where everyone feels welcome, appreciated, and valued. No matter if you are 14 or 84 years, there is a place for you in the Deer Valley family! (Last year over 1,100 staff members celebrated their fifth season or more at Deer Valley). Ski perks (vary based on employment status) may include Deer Valley season pass, free skiing or riding at other Alterra Resorts and select local Utah resorts Friends and family ski discounts, free staff ski lessons and discounted rentals (winter staff only) Subsidized meals at Employee Dining Rooms offered for staff while on shift Subsidized housing options available for seasonal full-time staff Discounts for staff members at restaurants, shops, and service providers in Park City Healthcare options are available for staff members 401k plan with company match PURPOSE OF POSITION: The Social Media and Content Specialist will support the Content and Brand Manager (CBM) in managing Deer Valley Resort's social media presence, coordinating photography and videography, overseeing the digital asset management system, and coordinating content creation efforts. This role is crucial in enhancing the resort's digital footprint by managing the social media and content calendar and blog and implementing efficient processes. RESPONSIBILITIES: Publish to social channels and write on-brand copy to coordinate with engaging photo or video content across different social platforms Coordinate content creation efforts by developing high-quality, social-first content tailored to various social media platforms, ensuring alignment with Deer Valley's brand voice, marketing objectives, and business unit needs Manage the resort's content and social calendar via Asana, coordinating with internal business units and external partners to ensure timely and consistent content delivery Monitor social media inbox messages and public pages to provide high-quality and timely guest service Work closely with the events & sponsorship team and external partners to develop branded content and fulfill contractual commitments Organize and update the company's digital asset management system Gain proficiency in key platforms, including but not limited to: Asana, Sprout Social, Pixlee, Shortstack, Netbase, Adobe Creative Suite (basic Photoshop and & InDesign skills preferred), as well as relevant guest service Compile insightful reporting on social media performance, aligning with objectives and key results Help coordinate resort photo and video needs with freelance photographers and the creative agency Assist with influencer and content creator programming Attend weekly marketing staff meetings Manage the resort's blog, including content creation, editing, and publishing May also be required to work in other areas of operation (ie. Food & Beverage, Guest Services) during peak season Other duties as assigned QUALIFICATIONS: Proven experience growing and managing social media channels for brands Demonstrated ability to create highly engaging, social-first content and execute social media campaigns and strategies Strong organizational skills and attention to detail Excellent oral and written communication skills and the ability to communicate effectively with multiple departments and leaders across the organization Comfortable hosting and working with high-profile athletes, influencers, and celebrities Data-driven with the ability to analyze social media trends and data to provide actionable insights and recommendations Flexibility in schedule and job duties required - must be available to work weekends, holidays, and evenings Must be ready to work sixth and seventh days of the work week and early and late shifts when necessary Intermediate skiing ability required as skiing to events, video/photoshoots, and providing tours required Proficiency in photography and videography highly desirable Bachelor's degree and/or relevant work experience preferred During peak summer and winter seasons, the majority of the job will require onsite presence DATES OF EMPLOYMENT: Year Round PAY RATE: $55,000 - 65,000 annually, dependent on experience Deer Valley Resort is an Equal Opportunity Employer.