Marketing Coordinator

Are you looking for a job that will have a positive impact on the lives of many people? Do you have a passion to work in a fast-paced, not-for-profit environment? Do you want to support our mission of saving lives? Then, Miller-Keystone Blood Center may be the right fit for you!

At MKBC, we save lives every day by providing blood products to hospitals in PA and NJ. The Marketing Coordinator position is responsible for assisting in the execution of digital and traditional marketing efforts for Miller-Keystone Blood Center and HCSC. The anticipated annual salary starts at $41,500 and is commensurate with experience. In addition, Miller-Keystone offers the following to all full-time employees:

• Medical, Dental, and Vision Benefits
• Prescription Plan
• Flexible Spending Accounts
• Life Insurance
• Long Term Disability Insurance
• Vacation, Personal and Sick Days
• Fitness/Gym reimbursement
• Retention Bonus of up to $1000
• Retirement Savings Plan
• And Much More!

What you will be doing:

• Support the overall planning and execution of marketing campaigns and events that align with the organization's brand and mission.
• Assist in developing and implementing multi-channel digital marketing efforts, including social media, email, SMS, podcasts, digital radio, and web updates.
• Manage MKBC's social media platforms, including content creation, trend monitoring, and paid advertising strategies.
• Maintain and update digital content, including the MKBC YouTube channel and podcast scheduling.
• Create and support internal and external communications such as email marketing, promotional materials, and outreach content.
• Monitor and analyze campaign performance, providing actionable insights to improve engagement and reach.
• Collaborate on growth initiatives, including print and digital assets such as brochures, signage, and ads.
• Prepare marketing materials for donor and recruitment events, including PowerPoint presentations.
• Support testimonial video production and manage donor promotion tracking.

What you will bring to the role:

• A Bachelor's degree in marketing or a related field and 2+ years of professional experience in a marketing role are required.
• Experience in Outlook, Microsoft Office (Power Point, Excel, Word), Adobe Suite (PhotoShop, Illustrator and InDesign), Word Press, and social media scheduling platform (similar to Hootsuite).
• Skilled in designing marketing materials, managing the production of print and digital publications, and creating and editing videos used for media engagement.
• Strong time-management skills, organizational and planning abilities to handle multiple tasks and priorities effectively.
• Excellent communication (verbal, written, and listening) to engage with community partners, vendors, and employees of all backgrounds.

Additional information:

This position reports to the Director of Marketing and will be based out of Bethlehem office. They will be responsible for working the following schedule:

This is an on-site position. The normal hours for this position are Mon-Fri 7:30am-4pm (flexible).

Must hold a clear and valid driver's license with reliable transportation.

EEO Statement

Miller-Keystone is proud to be an equal opportunity employer and is committed to creating a diverse environment. All qualified applicants are welcomed and will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law. It shall endeavor to provide reasonable accommodation requested by all employees with documented disabilities who are otherwise able to perform the essential functions of their jobs.

Background checks and drug screenings are required for this position. An offer of employment is contingent upon successful completion of these screenings.