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Product Manager, Downstream

Novanta Corporation
United States, California, Irvine
Jan 29, 2026

Build a career powered by innovations that matter! At Novanta, our innovations power technology products that are transforming healthcare and advanced manufacturing-improving productivity, enhancing people's lives and redefining what's possible. We create for our global customers engineered components and sub-systems that deliver extreme precision and performance for a range of mission-critical applications-from minimally invasive surgery to robotics to 3D metal printing.

Novanta is one global team with over 26 offices located in The Americas, Europe and Asia-Pacific. Looking for a great place to work? You have found it with a culture that embraces teamwork, collaboration and empowerment. Come explore Novanta.

Job Summary

As the Product Manager, Downstream, you are responsible for driving market adoption, revenue growth, and customer engagement for assigned product lines post-launch. This role focuses on commercialization, pricing strategy, and lifecycle optimization to ensure products deliver maximum value to customers and achieve business objectives.

Primary Responsibilities

  • Commercialization & Go-To-Market Execution: Develop and implement downstream strategies; lead pricing strategy; partner with Sales, Marketing, and Customer Care.
  • Customer Engagement & Voice of Customer (VOC): Gather and analyze customer feedback; translate VOC insights into lifecycle improvements.
  • Performance Monitoring: Track KPIs; use data-driven insights to refine strategies.
  • Training & Enablement: Deliver training programs for sales teams, partners, and customers.

Required Experience, Education, Skills, Training and Competencies

  • Proven track record in product management and downstream marketing with emphasis on commercialization and lifecycle optimization.
  • Strong understanding of market dynamics, pricing strategies, and customer engagement best practices.
  • Plus: Strong background in digital marketing, technical writing and collateral development
  • Data-driven decision-making and ability to analyze performance metrics.
  • Excellent collaboration and communication skills to influence cross-functional teams.
  • Strong organizational and project management capabilities.

Travel Requirements

  • Up to 10-20% travel, including customer visits, industry events, product trainings, and occasional trips to other Novanta sites.
  • Travel may include domestic and limited international trips, depending on business needs.

Physical Requirements

  • Prolonged periods of sitting, working on a computer, and participating in virtual meetings.
  • Ability to lift up to 25 pounds for occasional handling of demo units, marketing materials, or equipment.
  • Ability to stand or walk for extended periods during tradeshows, customer visits, or product demonstrations.
  • Must be able to travel by car, plane, or other transportation as required.

Compensation and Benefits

  • The salary for this role will range from 121,000-185,000 USD annually based on full-time employment. Salary offers are based on a wide range of factors including but not limited to location, relevant skills, training, experience, education, etc.
  • Certain roles may be eligible for performance-based incentive compensation and/or long-term incentives. Incentives could be discretionary or non-discretionary depending on the plan.
  • Novanta supports all aspects of your life's needs. This position provides a full range of medical, financial, and other benefits to make your quality of life better.

Novanta is proud to be an equal employment opportunity and affirmative action workplace. We consider all qualified applicants without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, military and veteran status, disability, genetics, or any other category protected by federal law or Novanta policy.

Please call +1 781-266-5700 if you need a disability accommodation for any part of the employment process.

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