Market Manager, Wound & Tissue Repair
This role supports our Wound & Tissue Repair business in Canada. The position offers a hybrid work-arrangement, and candidates must be local to the Coloplast office in Oakville, ON. This position will take the lead in developing the strategic framework for our Marketing and Clinical programs for our Canadian market. As Market Manager, you will be a key link between cross-functional resources (including Global) to ensure strong execution of these plans in alignment with the organization's commercial priorities. Major Areas of Accountability
- Develop an annual Marketing plan for the Canadian market by recommending meaningful programs to support our commercial priorities, and prepare and manage related marketing budget
- Become a brand champion for our wound and tissue repair products, including positioning and messaging, and understanding our key audiences and competitors
- Design, develop and launch original marketing initiatives to drive new business as well as sales and customer retention
- Critical review of the product portfolio (upcoming and existing), make recommendations, and launch those relevant for the Canadian market, including product positioning, pricing, and managing launch forecasts
- Establish close working relationships across our Canadian commercial team as well as with a select number of healthcare professionals to become speakers and opinion leaders for our solutions
- Take ownership of our Canadian content on our sales enablement platform (Showpad) and print solution, ensuring sales tools are organized and named consistently, and content is reviewed and rationalized
- Provide support for RFI/RFP contract opportunities, including marketing input on product positioning, clinical evidence, health economic argumentation, and reviewing product cross reference sheets
- Assist in developing and delivering training programs and sales tools to support the sales force in response to customer and competitive needs
- Obtain understanding and stay current on the needs and dynamics of the Canadian market such that critical decisions are informed with this input
- In addition to frequent interactions with our Canadian commercial team and global cross-functional teams, this position will work closely with our business leaders, third party agencies, and relevant stakeholders in our global organization (based in Denmark).
Required Qualifications
- BS/BA in Marketing or Business, MBA preferred
- 4+ Years successful experience in Marketing with direct responsibility for managing a product portfolio and related to the core functions of the role
- Previous experience managing people and complex marketing projects
- Hybrid position with a minimum of 2 days working in our Oakville, ON office
- Experience working with a direct field sales team
- Must demonstrate excellent writing skills to monitor and develop professional messaging
- Core skills to include strong/compelling communication, organizational, project management, and presentation skills
- Proven ability to lead, manage, and prioritize multiple cross-functional projects while adhering to deadlines
- Ability to navigate the complexity of a global organization in a regulated industry
- Willingness to join a team who values listening, mutual respect, and collaboration
- Microsoft Word, Excel, PowerPoint proficiency required
- Able and willing to travel domestically within Canada up to 25% of the time, as well as occasional international travel, including to the US.
- Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the MedTech Code of Conduct, and company policies.
- Other job duties as assigned
Preferred Qualifications
- Bilingual in English & French with excellent oral and written skills
- Foundational understanding of the Canadian Medtech market
At Coloplast, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your well-being, foster your professional growth, and ensure a healthy work-life balance. Here is some of what you can expect:
- Health and Wellness: Comprehensive medical, dental, and vision insurance plans to keep you and your family healthy. Plus, access to company sponsored wellness programs and mental health resources, paid leave of absence for qualifying events.
- Financial Security: RRSP plan with company match and financial planning services to help you secure your future.
- Work-Life Balance: Generous paid time off, flexible work hours, and flexible work arrangement options to help you balance your personal and professional life may be available.
- Professional Development: Opportunities for continuous learning and career advancement through training programs, mentorship, and tuition reimbursement.
- Recognition and Rewards: Recognition programs to celebrate achievements and contributions, including peer recognition, bonuses, awards, and special events.
- Community and Culture: A supportive work environment where everyone feels valued, and has a sense of belonging. Participate in team-building activities, volunteer opportunities, and company-sponsored events. Sustainability strategy that outlines our ambitions for how to run our company in a more sustainable way.
- Competitive Compensation: The compensation range for this position is $120,000 - $146,000. Actual compensation is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location. Hired candidates may be eligible to receive additional compensation in the form of bonuses and/or incentives.
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the worlds leading medical device companies. We are constantly growing our business and always looking for new ways to move forward - we explore, learn and look for new ways of doing things. Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because - and not despite - of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability. Visit us on Coloplast.com. Watch the film. Follow us on LinkedIn. 60735 #LI-CO
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