Brand Manager, Aquatics

The Pet Care business unit of Spectrum Brands is based in St. Louis, Missouri with distribution, manufacturing and sales offices throughout the US and globe. Owners of dogs, cats, birds, small animals, fish and reptiles rely on our brands for exceptional value and trusted results. Our industry-leading brands include Tetra, Instant Ocean, Marineland, 8-in-1, Dingo, FURminator, Nature's Miracle, GloFish, DreamBone and SmartBones.

The Brand Manager - Wild Harvest, Omega One & Instant Ocean for North America (US & Canada) plays a critical supporting role in executing brand strategies and marketing initiatives that drive equity, profitability, and disciplined portfolio management across a diverse mix of maintain and harvest brands. This role supports the development and execution of annual brand plans, oversees day-to-day operations, and partners cross-functionally to deliver margin stability, operational excellence, and long-term sustainable value. ---

1. Brand Planning & Execution

* Support annual brand planning process including strategic priorities, business objectives, and KPIs for Wild Harvest, Omega One, and Instant Ocean under guidance of the Senior Director.

* Collaborate with Sales, Finance and Operations to align strategies and ensure seamless execution.

* Work with Brand Activation to create DCX briefs for eComm assets that align with brand strategy, brand messaging and brand guidelines while driving sales.

2. Portfolio & Product Management

* Assist in lifecycle management, including SKU rationalization and performance tracking to reduce complexity and protect margin.

* Partner with R&D, Packaging, and Supply Chain to deliver cost-optimized products on time and within budget.

* Support pack architecture and pricing initiatives that drive operational efficiency.

* Ensure alignment with regulatory, tariff, etc. requirements through diligent cross-functional collaboration.

3. Consumer & Market Insights

* Partner with Insights to translate data (e.g., Nielsen, Numerator) into actionable recommendations.

* Monitor category, consumer, and competitive trends in Bird, Small Animal, and Aquatics consumables and durables.

* Support consumer testing and research projects.

4. Project & Budget Management

* Help manage timelines and coordinate cross-functional input to keep projects on track in collaboration with PMO.

* Support budget tracking, vendor management, and reporting to ensure efficient use of resources.

5. Commercial Strategy & Retail Execution

* Support implementation of pricing, promotion, and distribution strategies to maximize profitability.

* Ensure excellence in in-store and online retail execution, maintaining brand and message consistency across channels.

6. Cross-Functional Collaboration

* Work closely with Sales, Trade Marketing, Finance, and Operations.

* Develop retailer-specific materials and support sell-in for key initiatives.

* Ensure brand consistency across all consumer touchpoints.

7. Financial & P&L Support

* Contribute to achieving a healthy brand P&L across revenue, gross margin, and contribution margin metrics.

* Analyze performance and recommend actions to maintain profitability across maintain and harvest brands.

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* 4+ years of brand or product management experience (CPG or related industry preferred).

* Proven ability to manage multiple priorities and complex project timelines.

* Strong analytical skills and familiarity with syndicated data (Nielsen, IRI, Numerator).

* Solid financial and business acumen with an understanding of pricing, margin, and SKU management.

* Excellent communication, organization, and cross-functional collaboration skills.

* Proficiency with Microsoft Excel and PowerPoint; experience with project management tools a plus.

* A passion for pets and curiosity about mature-category brand stewardship.

• Excellent written and oral communication skills
• Solid analytical skills
• Solid understanding of traditional business software applications (MS Office, etc.)
• Strong presentation skills
• Creative abilities
• Strong leadership qualities
• Teamwork approach to accomplishing goals
• Entrepreneurial spirit

Working conditions are normal for an office environment.

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this job/classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Spectrum Brands is an Equal Employment Opportunity employer.

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