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Marketing Manager, School of Medicine

Saint Louis University
United States, Missouri, St. Louis
1 North Grand Boulevard (Show on map)
Sep 09, 2026

Who is Saint Louis University? Founded in 1818, Saint Louis University is one of the nation's oldest and most prestigious Catholic universities. SLU, which also has a campus in Madrid, Spain, is recognized for world-class academics, life-changing research, compassionate health care, and a strong commitment to faith and service.

JOB SUMMARY

The Marketing Manager serves as the lead Marketing and Communications partner for assigned SLU academic units and administrative divisions. Acting as a trusted advisor, this role translates unit goals into strategic, multi-channel marketing and communications plans that align with University priorities and brand standards. This position coordinates with Marketing and Communications (MarCom) colleagues to deliver campaigns on time, on budget, and on goal, fostering collaboration and measurable impact across the University.

PRIMARY JOB RESPONSIBILITIES

Marketing Planning and Implementation

  • Helps lead the development of integrated, multi-channel marketing and communications strategies that drive enrollment, reputation, revenue, and student success

  • Collaborates with unit partners and MarCom experts to align marketing efforts and strategic communications, including social media, web content, print, and internal and external messaging

  • Translates strategies into actionable marketing initiatives; develops creative briefs and project roadmaps; manages task lists and timelines to guide content, design, and channel strategy

  • Executes marketing campaigns across paid media, web, and social channels, engaging cross-functional teams of subject matter experts, writers, designers, and vendor partners as needed, to deliver campaigns from conception through execution and evaluation

  • Monitors plan execution, timelines, and budgets, proactively addressing risks or barriers to success to ensure follow through

  • Oversees performance tracking, working closely with vendor partners when applicable; uses performance metrics and analytics to inform data-driven recommendations and continuous improvement

  • Upholds SLU's brand strategy, visual identity, and editorial standards across all projects

Campus Partner Engagement

  • Serves as the primary liaison for assigned campus units, working with unit experts to regularly assess needs, gather insights, and identify priorities and objectives

  • Facilitates collaboration between campus partners and MarCom colleagues, ensuring transparency, alignment, and shared success

  • Identifies and acts on timely opportunities to advance University and campus unit objectives; interacts with faculty, staff and students to cultivate story ideas aligned with audience insights and strategic areas of expertise

  • Monitors relevant regional and national trends; develops a deep understanding of campus partner business sector and audiences; identify and develop newsworthy content, support the MarCom PR team on media opportunities and timely stories for amplification through owned channels

  • Collaborates closely with unit and admission partners throughout the prospective student journey to optimize marketing and communication channels at each phase

  • Provides strategic counsel to campus partners and University leadership, grounded in higher education marketing trends and data insights

Other

  • Performs other duties as assigned

KNOWLEDGE, SKILLS, AND ABILITIES

  • Expertise in paid media tactics, platforms, tracking, automation, and emerging marketing technologies

  • Knowledge of channel strategy and content best practices across earned, owned and shared marketing channels

  • Strategic mindset and hands-on execution skills

  • Proven success leading integrated marketing and communications initiatives and cultivating strong relationships

  • Exceptional interpersonal, written, and verbal communication skills

  • Exceptional organizational skills

  • Excellent listening and relationship-building abilities

  • Ability to turn complex needs into clear, actionable plans and well-executed initiatives

  • Ability to inspire trust

  • Ability to manage multiple priorities under tight deadlines while maintaining quality and attention to detail

  • Ability to thrive in a collaborative, mission-driven environment rooted in Jesuit values

MINIMUM QUALIFICATIONS

  • Bachelor's degree in business, communications, marketing, or a closely related field

  • Five or more years of progressive experience in marketing, paid media strategy, and/or project management

PREFERRED QUALIFICATIONS

  • Marketing or advertising agency experience

  • Experience in higher education marketing and/or fields related to campus units

  • Familiarity with CRM platforms, project management tools (e.g., Asana, Monday, Trello, Wrike), and analytics dashboards

  • Knowledge of enrollment marketing, reputation-building, and stakeholder engagement

Function

Brand Management

Scheduled Weekly Hours:

40

Saint Louis University is an equal opportunity/affirmative action employer. All qualified candidates will receive consideration for the position applied for without regard to race, color, religion, sex, age, national origin, disability, marital status, sexual orientation, military/veteran status, gender identity, or other non-merit factors. If accommodations are needed for completing the application and/or with the interviewing process, please contact Human Resources at 314-977-5847.

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