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Customer Sales Manager, CVS

GlaxoSmithKline
United States, Rhode Island, Lincoln
Nov 17, 2024

The Customer Sales Manager leads category growth strategy for assigned categories (Vitamins/Digestive Health) at CVS Health. The CSM will develop key customer relationships, build annual Joint Business Plans, and execute the commercial selling process with excellence. The CSM is GSK's "Category General Manager" at CVS, leading the cross functional customer planning process and ensuring their commercial needs and expectations are met. This role requires a growth mindset along with the ability to work across multiple levels and functions at both GSK and CVS Health.

This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following...




  • Create long-term growth strategies optimizing Brand and Customer resources to build commercial value.



  • Develop category strategy. Build strong relationships with CVS Health's cross functional commercial team. Plan, implement and conduct all relevant meetings, support GSK Subject Matter Experts (SME) in delivering the growth plan with CVS Health.



  • Leverage available data and tools (Extracare/ Precima, IRI, POS, Numerator etc.) to analyze business performance and brand health. Develop conclusions and formulate action plans. Share findings and planned action during regular business review meetings.



  • Document complex issues and proposals in succinct and persuasive manner; present to groups representing multiple and dissenting points of view with the purpose of building consensus and support



  • Lead the commercial process with CVS Health for Vitamins and Digestive Health achieving assigned objectives. This will include promotional plans, loyalty and personalization and shopper /category initiatives.



  • Manage the matrix of cross-functional teams set goals, rally resources and problems solve.



  • Deploy financial resources based upon category strategies and growth opportunity. Collaborate with Sales Finance to optimize Gross to Net efficiency



  • Maintain competitive intelligence and assess for risk and opportunity. Share action plans to solidify continued Brand Health.



  • Own the plan across both GSK and CVS Health. Gain required alignment and support to deliver growth.



  • Be creative and identify new and different ways to build commercial value for CVS and GSK. Maintain an entrepreneurial approach to nurture and build innovative programs and initiatives.



  • Work closely with GSK Customer Marketing teams to ensure complete communication of trends and opportunities for category segment & brand development. Execute strategic initiatives.





Why You?
Basic Qualifications


  • Bachelor's Degree



  • 5+ years CPG experience with direct sales experience.



  • Category Management/ Insights or Shopper Marketing experience.





Preferred Qualifications


  • Growth Mindset



  • Demonstrated ability to set strategy and deliver results in a matrixed team.



  • Analytic and Financial acumen. Ability to distill complex issues clearly and action plan. Understanding root cause.



  • Effective communication skills. Presentation, Written, and Spoken.



  • Proven track record leading the business planning cycle at a Top Ten US Retailer.



  • Demonstrated competence in a variety of industry standard computer applications: Office365, Trade Management Tools, IRI/Nielsen.





Why GSK?

Our values and expectations are at the heart of everything we do and form an important part of our culture. These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As GSK focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:




  • Operating at pace and agile decision-making - using evidence and applying judgement to balance pace, rigor and risk.



  • Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.



  • Continuously looking for opportunities to learn, build skills and share learning.



  • Sustaining energy and well-being Building strong relationships and collaboration, honest and open conversations.



  • Budgeting and cost-consciousness.



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